Press Release Writing
When you’ve got a story to tell, but you’re not too sure how to tell it
About Press Release Writing
While you may not have the budget for a full PR package, when you have some big news or a big idea that you think is newsworthy you don’t want to screw it up by outreaching it in the wrong way.
We can help you to determine whether your news angle is headline grabbing, draft your release for you and give you some steer on which publications are more likely to pick up on it. We can even give you the contact information for the journalist or publication you are trying to get in front of!
What does Press Release Writing entail?
A written press release for you to outreach to your chosen publications, in the correct industry format
Guidance on how to outreach your story to the press to get the best results
Instructions on what to do and what not to do!
What exactly is a press release?
A press release is a document that journalists and editors receive, highlighting stories and product news that publications may want to feature. Some journalists however, receive as many as 300 Press Releases per day, and the vast majority aren’t even opened.
When it comes to sending releases, it’s quality over quantity. Blanket sending to every publication is unlikely to get great results!
How much does Press Release Writing Cost?
The cost ranges from £75.00 to £250.00 depending on whether you already have a story, if you require us to come up with a campaign idea, research it and then write the release this is towards the top end. If you simply want someone to structure your news and give you some contacts, then this is at the lower end.
But give us a call, and drop in to our offices and see us. We are happy to offer you some free advice!